"Recognition Rather Than Recall: An Important Consideration"

Recognition rather than recall 

"Minimize the user's memory load by making objects, actions, and options visible. The user should not have to remember information from one part of the dialogue to another. Instructions for use of the system should be visible or easily retrievable whenever appropriate. "  - Jakob Nielsen

This heuristic is important for the end user because the web exposes us to unlimited information and unlimited choices. Navigating this flood of information needs to be as simple and direct as possible. Web sites should make options, functions, and required actions obvious and easy to find. Make it easy to see lists, locate more information, or head in an entirely different direction as you search a site.

 

Here is a link to Amazon for a book - you are given multiple options and choices and each of them is easy to understand, find, activate, and return from.  

http://www.amazon.com/Winds-Dune-Heroes/dp/B003H4RDUG/ref=sr_1_1?s=books&ie=UTF8&qid=1311899615&sr=1-1